Job Board

Digital Marketing Specialist (closed)

Job Description

We’re looking for:

A driven and passionate Digital marketing specialist. You will play a key role in the exciting journey ahead in strengthening our online presence through cutting-edge content and campaigns. You have outstanding verbal, written and visual communication skills. The ideal candidate should be a dedicated team player, self-motivated, flexible and creative. You have a strong understanding of social media platforms (Instagram, Facebook, YouTube) and seamlessly navigate paid social, influencer marketing, content development, and website maintenance.

What you’ll do:

You will develop, plan and coordinate consumer communication and campaigns focusing on social media, web and influencer marketing, driving awareness and sales.


Digital marketing management

• Support the development and implement social media strategy and plan              (Instagram, Facebook, YouTube)

• Develop and expand social community, focusing on engagement, followers, and conversion.

• Post and curate organic and user-generated content on social media platforms

• Develop, plan and execute social media campaigns and ads for Facebook, Instagram, and YouTube

• Website maintenance and optimization (content)

• Continuously keep track of traffic, engagement, conversion, and analyze performance and tweak plan as needed.

Digital Content

• Source UGC (user generated content) for use on social media platforms

• Produce organic content when needed in the form of images and shorter videos.

• Curate and handle UGC imagery

Influencer Marketing

• Community management across all social platforms.

This position might be for you if:

• You’re looking to work in an entrepreneurial environment and want to be part of our growth journey.

• You are a social media expert, with knowledge of how to best utilize all features of each platform and a proven track record of growing social media following and engagement.

• You have at least 2 years’ experience of developing, executing and optimizing social marketing content and campaigns.

• Experience in creating content and copy for different online channels and formats (e.g. paid search, social media posts, Search Engine Optimized content, articles for websites, etc.) is considered a plus

• Fluency in English and excellent verbal, written and visual communication skills.

• Basic project management skills and ability to manage workload independently

• You have Solid team-working skills and believe that ideas are better when shared

• You’re used to working with Adobe cc suite, WordPress, Google AdWords, and analytics.

About SmellWell

Smellwell is a Swedish company providing inspiring and innovative solutions to people in motion. We offer a natural and effective solution for eliminating moisture and unwanted odors in all types of shoes and gear. Smellwell was founded 2014 as a result of a young girl’s smelly football shoes. After testing all products on the market and coming up short, we decided to develop our own solution – A real solution. Our products are available in over 20 countries worldwide, with many more markets launching soon.