We are the global leader in eye tracking — a position we earned through our passion for technology and our ambition to create tech for a better future. Our journey began more than 20 years ago when we delivered the world’s first remote eye tracker. Since then, we’ve been on a mission to build technology that understands human attention and intent — what we call attention computing.
Machine learning, artificial intelligence, and advanced signal processing lie at the heart of what we do. We decode head and eye movements, translate microscopic gestures into accurate gaze signals, and generate insights to reveal what captures a person’s attention and interpret intent. No matter who, no matter where.
The application of attention computing is essentially limitless. From research and innovation to commercialization, our technologies are used in almost every industry. We enable scientists to explore the brain and human vision in greater depth and provide market researchers with insights to optimize customer experiences. Through our technology, we also empower partners in education to automate reading assessment, offer immersive gaming experiences and virtual reality interactions, and improve productivity, training, and safety in manufacturing environments.
Today we work with thousands of enterprises and research institutes around the globe — including the world’s top universities. Tomorrow, we will continue our quest to understand attention and intent, building technology that works in harmony with human behavior.